Staying cool after a workout or on a hot day is easy with this innovative product! Measuring 32" x 6 1/4", this glacial cooling towel works using only natural evaporation - no chemicals required! Simply soak the towel in water for several minutes, and the natural evaporation process will provide a lasting cool that you can wrap around your neck, aching joints and more. And, since this towel can be reused up to 300 times, this is a product with great staying power! Add a custom imprint of your logo and use it for promoting gyms, fitness campaigns and more.