Advertising that really "measures up"! Made in the USA, this 12" acrylic ruler with a magnifying bar is a great way to deliver your message. The colorful combination ruler measures 12 1/4" W x 2" H x 1/4" D. "Immeasurably" practical for classrooms, laboratories and offices, this unique ruler includes inches and centimeters. Almost anyone who needs to measure anything will appreciate this freebie. Order yours today for a winning campaign! Primarily used for advertising; not a precision instrument.