Other promotional products and giveaways simply don't measure up! This 12" ruler is made of durable laminate. It's just the thing to keep handy in a kitchen drawer for a quick measurement, or to use at school or in the office. Take advantage of our signature four-color printing process to create a vivid and eye catching all-over imprint. Add your school, sports team, organizational or company logo, emblem or message to create a cool and colorful branded promotion. Makes a great giveaway at grand openings, trade shows, marketing events and other activities.